We're proud to announce Noble won a Gold ADDY Award for their Keller's Brand Camp Invitation (client: Kellers' Creamery and a Silver ADDY Award for the Missouri Arts Council logo (client: Missouri Arts Council). The District Conference was held in Dubuque, Iowa. We are a part of the AAF's ninth district comprising Missouri, Iowa, Nebraska and Kansas.

Jingles, logos, Pepsi, Super Bowls, television spots, and acronyms - all rounds compiling this year's Ad Trivia competition. A tremendous thank you to our event chairs, Kat Morgan-Gaines and Brett Piper. They put together an exciting and challenging presentation, did an entertaining job of emceeing and all-around FUN evening. . It was so awesome, we've decided the club should "take the show on the road!" Just kidding! But, it was that good! The following teams participated: Clear Channel, Noble, dpi - (Digital, Print, Ink), KSMU/OPTV, St. John's and the News-Leader.

To earn bonus points, teams donated non-perishable items for Ozarks Food Harvest. Enough to fill several large boxes was collected! Plus, extra money during the challenges and final bid for our own public service project, Ozarks Harvesting Hope.

The 6-foot mass of a trophy and all things shiny, traveled to Chesterfield Village to it's new home at Noble! Congratulations to Lindsey Neddenreip - captain, John Scroggins, Nicole Lierheimer, Darcy Cummins, Jessica Schrock, Bill Cover, Tim Hoffman and Jamie Dopp (KY3).

Many thanks to our prize donors!
Springfield Cardinals
Metromix
Andy's Frozen Custard
Elite Promotions
Adam & Eve
Clear Channel

Be practicing your Ad Trivia and we'll see you next year!

OHH Takes Third for Club Achievement
www.ozarksharvestinghope.com

Each year the American Advertising Federations hosts a club achievement competition highlighting eight areas of emphasis: advertising education, club operations, communications, diversity & multicultural initiatives, government relations, membership, programs and public service. In the past, club's submitted their entries on a district level, then winning entries travel on to a national competition - much like the ADDY awards. This year though, the district level was eliminated and entries were judged only on the national level.

Many thanks to Eric Ray and Kat Morgan-Gaines and to each board member and committee chair for compiling their information. The narratives and corresponding collaterals are placed into binders for judging. It's truly a labor of love for the club achievement chairs!

We're thrilled to let you know the club's public service project won third place in our size division for Ozarks Harvesting Hope! The entire club should be QUITE proud of this achievement! So many people have helped in countless ways to get this initiative off the ground, and growing (pardon the pun). If you are new to the club, OHH is a part of the national Plant a Row for the Hungry campaign, which encourages gardeners to plant extra and then donate that harvest to a local food bank or pantry. If you want to learn more, visit www.ozarksharvestinghope.com.

Sheryl Blakeley is the chairperson for OHH. Please get in touch with her if you are interested in helping with this project: info@ozarksharvestinghope.com.

Mary Ann Stutts, professor at Texas State University in San Marcos, is the 2009 American Advertising Federation Distinguished Advertising Educator. Awarded annually, the Distinguished Advertising Educator Award recognizes the best advertising professors in the country. Throughout her three decade teaching career, Dr. Stutts has published research regarding consumer behavior and marketing to children and young adults, and she has helped jumpstart the careers of hundreds of students. Each year since 1980, she has led a team of students in the AAF's National Student Advertising Competition, and her teams have nine first-place district finishes, 13 national appearances and two national wins. During this time, Dr. Stutts also served on the AAF's academic committee and was the committee's chair in 1993. As a result of teaching and research dedication, Dr. Stutts has received numerous honors and awards including the AAF District 10 Outstanding Educator Award, the Austin Advertising Federation Educator of the Year Award and the Texas State Alumni Association Teaching Award of Honor. Her work has been published in the Journal of Advertising, Journal of Consumer Affairs, Journal of Marketing and Public Policy, Journal of Academy of Marketing Science and American Journal of Health Behavior. Dr. Stutts will be honored at the AAF National Conference 2009, which will take place in Arlington, Va. June 4-6. Each year, this conference brings together leaders from agencies, clients, media companies and college campuses to discuss topics that impact the industry. The conference also showcases the industry's best work in the ADDY® Awards and future talent with the finals of the National Student Advertising Competition. Eligibility for the AAF Distinguished Educator Award includes excellence in teaching and student advisement, record of scholarly research, publications and professional experience and record of participation in advertising organizations, the industry, academia and the community. For more information about the AAF National Conference 2009, go to www.aaf.org/conference

State Farm Insurance is the 2010 sponsor of the American Advertising Federation’s National Student Advertising Competition. NSAC is the industry’s premier student competition, and over its nearly 40-year history, the program has launched the careers of more than 150,000 young professionals. “The AAF is honored to collaborate with State Farm,” said James Edmund Datri, AAF president and CEO. “State Farm will offer students the opportunity to develop a marketing plan for an industry leader, and I am sure State Farm,like our previous sponsors, will be impressed with the students’ creativity and research.” The sponsorship was announced today during the AAF National Conference in Washington, D.C. State Farm insures more cars and homes than any other insurer in the U.S. State Farm's 17,700 agents and 68,000 employees serve more than 81 million auto, fire, life and health policies in the United States and Canada, and more than 1.9 million bank accounts. “State Farm is proud to sponsor this educational opportunity for future advertising professionals and is eager to see the results generated from the students’ work on our case study. Our goal is to encourage creativity among students working on the case and also assist AAF students with career building advice and guidance at their student conference in St. Louis in October. We hope this real-life application of their studies helps all of the students learn more about business and advertising strategies,” said Mark Gibson, State Farm assistant vice president – advertising. AAF college chapter members will receive the State Farm case study this fall. From this, they will develop a 32-page marketing campaign, and they will also create a 20-minute pitch for judges. The district competitions will take place in AAF’s 15 districts in the spring of 2010, and the winners of these district competitions will advance to the NSAC finals, which will be held in conjunction with the AAF National Conference in Orlando, Fla., June 10-12, 2010. Over 150 AAF college chapters are expected to participate in the 2010 competition. In addition to sponsoring the student competition, State Farm will also host the 2009 AAF Student Conference in St. Louis, Mo., Oct. 15-16. The Student Conference offers students a variety of professional development workshops and encourages them to meet and network with industry leaders and program alumni. To learn how to start an AAF college chapter or learn more about the National Student Advertising Competition and AAF Student Conference, please go to the AAF Web site at www.aaf.org/college

Publicis In the West was announced the winner of the coveted ADDY® Awards Best of Show at the annual ADDY Awards Show at the 2009 AAF National Conference in Washington, DC. The Gold and Silver ADDY Award winners were also announced. Publicis In the West was awarded Best of Show for their television spot "Birds" for the Washington Lottery. The Student ADDY Best of Show was awarded to David Styler from Art Center College of Design for his piece entitled "Coin Wrappers." A Special Judges Award was presented to Austin-based McGarrah Jessee for overall branding for client Spoetzl Brewery. Other top award winners included BBDO-New York with seven Gold ADDYs and 10 Silvers, Arnold with two Gold and nine Silvers and DDB Chicago with seven Gold and two Silver ADDYs. With more than 50,000 entries annually, the ADDY Awards are the world's largest advertising competition and arguably one of the toughest with three tiers of competition. The ADDY Awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes and entrants of all levels from anywhere in the United States. It is the only creative awards program administered by the advertising industry for the industry. This year, out of the nearly 1600 entries judged in the national competition, a total of 330 ADDY Awards were presented, including 100 Gold and 175 Silver for professional entries and 26 Gold and 29 Silvers for student entries. The winners in both the Professional and Student ADDY categories were celebrated during the ADDY Awards Gala with Master of Cermonies Bob Garfield. The ADDY entries were judged by a distinguished panel of top creative professionals, including:
Alex Bunch, Senior VP/Creative Director, Martin Agency
Barry Burdiak, Senior VP/Group Creative Director, DDB Chicago
Steve Chavez, Executive VP/Executive Creative Director, Doner
Jonathan Cude, Partner and Chief Creative Officer, McKinney
Eric Hirschberg, President and Chief Creative Officer,
Deutsch, LA
Luis Messianu, President, Alma DDB
Kevin Moehlenkamp, Chief Creative Officer, Hill Holliday

For a complete list of 2009 ADDY Winners, visit www.aaf.org/

Tour Schedule Includes 43 Show Dates in Branson MO

Neal McCoy, country music superstar and two-time Entertainer of the Year, brings his show to Yakov’s Theatre in Branson MO. Neal McCoy’s show opens on June 16 at 8:00pm and runs through November 1 on selected dates. Yakov says, “Neal McCoy and I are a great team because Neal McCoy has three platinum albums and I have four…Celine Dion’s, Cher’s, Garth Brooks’, and Frank Sinatra’s. Just like those entertainers, Neal’s show is more then a concert, it’s more then country music, it’s a high energy entertainment experience packed with a variety of musical styles and it’s dynamite fun!”

Neal McCoy says, “I like to entertain and have a great time with the folks. Here in Branson people know how to have a good time! So that’s what we’re planning on doing and you gotta love that.”

Neal McCoy, known for his fast-moving shows and fun music has received Entertainer of the Year two times and other exciting accolades including five #1 singles, five top 10 hits, 1 Gold album, and many, many others. His hits include Wink, The Shake, No Doubt About It, You Gotta Love That, They’re Playing Out Song, Billy’s Got His Beer Goggles On, The City Put The Country Back In Me, Then You Can Tell Me Goodbye, If I Was A Drinking Man and more. Along with over 13 USO Tours, Neal has traveled around the world bringing his signature brand of entertainment to the fans.

Neal McCoy, who was named Humanitarian of the Year by multiple organizations, is using his first eight shows in Branson to raise money for local charities including Make-A-Wish Foundation, Special Olympics, The American Heart Association, and The American Red Cross. Each charity will have a benefit night at Yakov’s Theatre. The first four shows in June also include special performances from Yakov. Neal says, “I just do what I can to help. I hope people will see the great value in being able to see two stars at a great price plus benefit their charity of choice at the same time.” If you want your charity to benefit from your attendance at any of these first four shows go to www.yakov.com or call 800-336-6542 and tell them which charity you would like to help.

For tickets and additional information about Neal McCoy’s schedule at Yakov’s call 1-800-336-6542, 41-332-1234 or visit www.yakov.com.

For more information:

Contact: Cindy Merry, 417-739-4925, tomerrys@interlinc.net

Contact: Amy Hietter, 417-336-3838 ex276, marketing@yakov.com

A seminar for small business owners, non-profit organizations, public institutions and anyone wanting to learn the basic tools to promote their business or organization. Topics include:
* PR 101: The Basics
* Telling Your Story
* Planning for the Worst
* Embracing New Technology
Presented by the Springfield Area Chamber of Commerce & the Southwest Missouri Chapter of PRSA

Thursday, June 11
8:30 a.m. - 3:30 p.m.
Springfield Area Chamber of Commerce
202 S. John Q. Hammons Parkway

Cost: $40 Chamber members; $55 nonmembers
Includes a light breakfast, lunch and program materials.
Register at www.swmoprsa.org
Call Melinda Arnold at 417-833-1570 for more info.

Springfield Business Journal’s
12 People You Need To Know

Andy Ford gets paid to hang in New York City underground speakeasies, veg out with Berkley vegans then put on the ritz in a Mercedes dealership. It's all in a week's work for Noble Communications chief insight officer. He blends in with those on the bleeding edge of trends, helping clients like Taco Bell, Saks Fifth Avenue and Midwest Airlines be first faster.

Join Editor Eric Olson for a Q&A with Andy
as one of the 12 People You Need to Know in 2009.

June 9 · 7:30 AM - 9:00 AM
CLARION NEWSROOM CAFE
3333 South Glenstone
Cost is $15.00 per person, breakfast included.
For more information or to register visit sbj.net

We are pleased to announce a new AAF member benefit! The American Advertising Federation has entered into an agreement with Electronic Data Payment Systems to administer a discounted credit card processing member benefit program. We would like to invite you to take advantage of this new and exciting benefit that leverages the strength of the AAF member base to deliver low cost payment processing solutions for all members. Contact the National Enrollment Center at 866.578.9740 to speak to an enrollment specialist about this exclusive benefit. Learn More at: http://www.edpaymentsystems.com/partners/AAF/credit

Program features and benefits

– Exceptionally low processing rates
– No application or enrollment fees
– No monthly minimum processing requirements
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– Special equipment pricing (Reprogramming of existing equipment may be available)
– Toll-free customer and technical support, 24 hours a day, 7 days a week
– Accept any card type including Visa, MasterCard, Discover Card, American Express and debit cards
– Discover Card processing at the same low rate as Visa and MasterCard
– Additional programs include Internet Payment Gateway Solutions, Check Guarantee Services and Electronic Check Conversion

Receive your complimentary analysis today!
All members are also entitled to receive a complimentary, no obligation savings analysis including the estimated savings in writing. For expedited service, fax your most recent credit card processing statement to 866.528.3854 and an enrollment specialist will call with your results. Request your complimentary savings analysis. We are excited to be offering this new member benefit and look forward to your participation in this competitive program!